Net Promoter Score, or NPS, measures your member's experiences with your Group events. This metric gives you a way to track the success of your events and get a better idea of what type of content your members want.

The NPS Calculation

Calculate your NPS using the answer to a key question, using a 0-10 scale:

How likely are you to recommend this event to a friend or colleague?

Respondents are grouped as follows:

• Promoters (score 9-10) are loyal enthusiasts who will keep joining your events and referring your Group's events to others, which powers growth.

• Passives (score 7-8) are satisfied but unenthusiastic members who will neither promote nor talk badly about your events.

• Detractors (score 0-6) are unhappy members who can damage your Group's reputation and impede growth through negative word-of-mouth.

Formula

NPS = (% Promoters) - (% Detractors)

NPS Reporting Levels

1. All BRGs - shows you the cumulative NPS score for all survey responses across all BRGs for the selected Cycle

2. Single BRG view - shows you the cumulative NPS score for all survey responses for events that the selected BRG has hosted

3. Single Event view - shows you the NPS score for all survey responses for the selected event